“While AMC was initially reluctant to bring this to our theaters, our competitors have fully participated for more than five ...

Word got out today that the No. 1 circuit, AMC Theatres, was going to start running more advertising during their pre-shows ...

Moviegoers may have to wait a little longer before movies start at AMC Theaters as the theater chain is updating its pre-show ...

AMC Theatres is confident its new business model of running ads before movies won’t discourage filmgoers from coming to ...