"I had held on longer than most and, up to age 12, could still find one or two friends who would secretly, shamefully, play ...

This doll's release comes at a perfect time, given Wednesday was just renewed for season three Wednesday (July 23). Wednesday ...

Ahead of the second season premiere of 'Wednesday,' the Mattel-owned toy company has debuted an exclusive 18-inch collector's ...

Netflix’s Wednesday, set to premiere on August 6th, has teamed up with American Girl to release the new Wednesday Addams ...

Don't wait to add this pigtail braided main character to your collection, because only 6,000 were made and they're not long ...

The American Girl doll brand is causing outrage over its new book aimed at kids that discusses gender issues, including advice on transitioning and information about puberty blocker drugs.

American Girl announced it would be discontinuing the four ‘friend’ dolls in their popular line of historical dolls and story books as part of the rebranding of the collection. Although ...

American Girl has since become a lifestyle brand and a destination, as well as a maker of dolls. There are American Girl movies, including one from 2008, "Kit Kittredge: An American Girl," that ...

The Mattel-owned American Girl doll brand has announced that just in time for gift-giving, "American Girl Live" will hit the stage for a nationwide tour. The all-new show will launch Dec. 13 in Ohio.