News

Sting Energy, an energy drink of PepsiCo, Purchase, N.Y., has officially entered the fast-paced world of Formula 1 as its ...
From trackside branding to flavor-fueled fan activations, the beverage giant is doubling down on high-octane engagement – and ...
Formula 1 has announced a landmark global partnership with PepsiCo that’s set to bring Gatorade, Doritos, and Sting Energy ...
PepsiCo announces a groundbreaking worldwide partnership with Formula 1®, beginning in 2025 as part of a multi-year ...
In a sport like Formula 1, where fans obsess over every detail, Sting Energy tapped into the most iconic and visceral element of the experience: sound. On May 23, 2025, world-renowned DJ and ...
PepsiCo has signed a multi-year global partnership with Formula 1 (F1), set to begin in 2025, bringing three of its flagship ...
PepsiCo is becoming the latest American consumer-facing brand to make a splash in F1, with a new arrangement that involves ...
Formula 1® and PepsiCo are delighted to announce a groundbreaking multi-year agreement that will see PepsiCo become an ...
Sting Energy becomes Formula 1's official energy drink partner after a viral sound moment gets fans and F1 legends buzzing. Here's how it all unfolded.
PepsiCo fans, get ready, some limited-edition product launches are apparently heading your way, all thanks to a new ...
PepsiCo will partner with Formula 1 from 2025, making Sting Energy, Gatorade, and Doritos official sponsors in a global multi ...
PURCHASE, N.Y., May 27, 2025 /PRNewswire/ -- Sting Energy®, a PepsiCo electrifying energy drink, has officially entered the fast-paced world of Formula 1® as its Official Energy Drink Partner.