Adidas, the German sportswear giant, is preparing for the Fifa World Cup, to be held in Qatar for the first time on November 20, 2022, making it the first Middle Eastern country to host the ...

One of the most enjoyable parts of the run-up to a FIFA World ... that Adidas says is "inspired by the vast glacial rivers and ice caps that can be found across the country." The home jersey ...

Inspired by a 1990 Argentina kit, the jersey features mosaic graphics, blocked arms, and a loose fit that makes it both a fashion statement and a nod to the current World Cup champs. Buy Adidas ...

Every four years, fans from around the world unite for the greatest soccer tournament: the FIFA World Cup. Adidas is adding to the excitement with its grand reveal of the home and away federation ...

With the 2022 World Cup less than three months away, national teams and their outfitters have begun to reveal jerseys for the tournament in Qatar. On Monday, Adidas released its lineup of kits ...

A photo of the new home jersey of La Liga giants Real Madrid up for sale in the club’s official store has come to the fore ...

By Elizabeth Paton As the World Cup in Qatar kicked off last week, millions of fans pulled on jerseys costing $90 to $150 that were sold by Nike and Adidas, the official outfitter of this year’s ...

While soccer-related merchandise accounts for a fraction of both Adidas and Nike's overall businesses, hype around the World Cup and team jerseys can provide a halo effect driving sales of other ...

Adidas has marked another defining moment in its long-standing partnership with Egypt’s Al Ahly FC football club by launching ...