According to Anne Marie Nelson-Bogle, VP of Ads Marketing, key findings include: YouTube used Gemini, Google’s AI model, to analyze these ads and identify patterns and trends. It also uncovered ...

X launched two new features to help advertisers automate ad creation and analyze real-time ad campaign performance. The new ...

Carefully Analyze Influencers And Media Outlets We carefully analyze influencers and media outlets before running an ad. This includes evaluating content alignment with the client’s brand ...

Brand+ would then analyze these signals and incorporate with Amazon Ads shopping and streaming signals to power machine learning, identify valuable patterns and recognize customers who have ...

The new feature, called “Peak Points,” uses Gemini AI to analyze videos to find the most ... Content creators are then able to place their ads at these exact moments to maximize viewership ...

Cookie deprecation is still a work in progress, but Amazon is pushing ahead with its advances in creating an ad-targeting solution that does not rely on the types of third-party identifiers that have ...

Note: Most ad research companies require a subscription for access ... They had, in fact, staked out a product/technology leadership positioning: That allowed us to analyze a competitor's marketing ...