The catchphrase won various awards and was ranked in the Top 10 Commercials of All Time by TV Guide. Despite its launch in ...

Advertising slogans always have been a marketing staple for businesses large and small. The most recognizable brands have featured memorable, catchy taglines that have resonated with consumers, ...

NEW YORK — Quick: Which company has the slogan "The power of dreams?" If you don’t know, you’re not alone. A survey released this week found that most Americans can’t match even the most ...

An advertising slogan reveals a lot about your company, especially when the slogan reveals something about your prices, services or what customers can expect. In some cases, ...

The slogan accompanied an ad with ten very thin models, and the pushback of the ad came fast and furious. The company quickly changed the online ad to read “A Body for Every Body.” 7.

Ad slogans are tending toward the cryptic these days. Many of them make no sense, just random pairs of words linked together by the desperation of latter-day Don Drapers.

An ad executive working for General Mills, makers of Wheaties, is said to have spontaneously come up with this famous slogan in the early 1930s for use on a Minneapolis ballpark billboard.

Charismatic ad man and designer George Lois, a king of 1960s magazine images and ad slogans, has died. He was 91. He died peacefully in his sleep on Friday at home in Manhattan, said his son, photo… ...