SEATTLE -- As part of a broad brand update, Alaska Airlines on Monday unveiled a makeover for the company’s logo and iconic Eskimo face that has been on the tail of the carrier’s airplane ...

the Seattle-based airlines released four new logos. The designs were all meant to honor and represent the "spirit of The Last Frontier," as one Alaska marketing material refers to it. And so ...

SEATTLE, March 18, 2025 /PRNewswire/ -- Alaska Airlines today announced the appointment of Eric Edge as Vice President of Brand & Marketing for both the Alaska Airlines and Hawaiian Airlines brands.