One can bet that this kit played a vital role. With Arsene Wenger more than established at Arsenal, a new shirt-sponsor was unleashed for the 1999/2000 season. It was SEGA's newest video game ...

Sega won lots of plaudits for its time sponsoring Arsenal, but this season may have been its best, with both of their kits very strong entries into the Arsenal shirt hall of fame. A pale gold ...

Arsenal will play with the iconic cannon on all three of their kits next season as opposed to the club crest. The club have previously used the cannon instead of the crest before, such as for last ...