Pantone has launched a new colour with a very important message. The bright red shade is called 'Period' and it's here to tackle the stigma surrounding menstruation. The Pantone Colour Institute ...

Pantone has spoken. The color that will shape the year ahead is — drum roll, please — Viva Magenta. The global color authority reveals its Color of the Year every December, and its 2023 choice, ...

The bright hue was selected ... a blend of blues combined with a violet-red undertone that produces a periwinkle shade. For the second time in history, Pantone went with two colors for their ...

Leatrice Eiseman, executive director of the Pantone Color Institute, said the hue was inspired by the natural red dye derived from small insects called cochineals. “As virtual worlds become a ...