Calvin Klein Advertisements and the Stories Behind Them: More Than 50 Years of Celebrity and Controversy
The success of Obsession led Calvin Klein to create Eternity, which came out in August 1988. The brand spent $18 million to ...
Retail Dive10y
Calvin Klein revamps ecommerce strategy to address mobile growth
Previous efforts Earlier this year, Calvin Klein celebrated the 25th anniversary of its Eternity fragrance with a global philanthropic initiative titled the #EternityProject. The #EternityProject ...
Parade on MSN1d
Walmart Is Selling an 'Elegant' $88 Calvin Klein Perfume for $35, and Shoppers Say It's an 'All-Time Favorite'
If you want to skip the department stores and forgo the small perfume samples, then you might want to stick with a tried and true fragrance that shoppers can't get enough of. And you can't go wrong ...