"I found that many tourists were very interested in the traditional costumes ... found handmade products too expensive. According to Xiong Jie, director of East China Normal University's Global ...

Participants attend the 20th Western China International Fair, which was held in Chengdu, Southwest China’s Sichuan Province ...

China continues to legally permit the use of species such as leopards and pangolins in licensed medicines and treatments.

China launched a survey of traditional villages in 2012 ... The country has also inherited and developed 4,789 items of intangible cultural heritage at or above the provincial level.

The bathroom and kitchen products producer Kohler Co Ltd plans to integrate more elements of traditional Chinese culture into its product designs as part of its strategy to further expand its ...

Today, traditional Chinese herbal medicine is adopted all ... Herbs like ginseng and ginkgo are mainstay ingredients in household beauty products. Ancient TCM texts provide pharmaceutical ...

an organization that focuses on reducing demand for wildlife products. “This sends a clear message that there are alternatives in traditional Chinese medicine and so you don’t need to use ...