As better-for-you trends proliferate, the baseline for consumer packaged goods (CPG) shows that clean label has moved beyond ...

Between regulatory policies and consumer preferences emphasizing clean label, natural ingredients in food and beverage products, companies are taking on the complex and costly task of reformulation, ...

Clean energy brand Virtue has sidestepped into hydration, adding a trio of zero-sugar sachets. Available in Lemon Lime, ...

Rising consumer interest in natural energy, ingredient transparency, and non-stimulant metabolic health drives Ignitra to release new research insights for 2025 on formulation trends and clean-label ...

People want to be healthier, they want transparency in food labelling, and they are increasingly suspicious of artificial chemicals.