Many small business owners spend weeks or months creating a business plan and days inventing the perfect company name, but another key element in marketing your brand is your logo. A logo is a ...

The company logo API has coverage of all stocks trading on major US exchanges, major OTC listing and major fund families. The database is constantly used as logos change and companies come to market.

Coke’s logo, then, is an “Ida,” a name that was seventh in popularity for baby girls in the 1880s before virtually disappearing. Today, it’s almost a one of a kind.

Many logo names seem to have emerged organically and unofficially as nicknames. They offer a way for people—often employees of the company the logo represents—to easily talk about the logo itself.

Walmart last tweaked its logo in 2008, when it dropped the star used between Wal and Mart and combined the words into one. The new identity was tied with a period of slumping sales for the company ...

The last time Walmart redesigned its logo was in 2008, when the company dropped the star used to hyphenate "Wal-Mart," and made it one word. It also incorporated the yellow spark.

The Apple logo is a bitten apple, but it didn't start out that way. Go inside the history of the iconic company symbol, created by Rob Janoff.

Johnson & Johnson is replacing its instantly recognizable logo that’s been in use for 135 years. Gone is the cursive, which was based off the handwritten signature of company co-founder James ...