If you've ever panic-hoarded bottles of the Softymo Cleansing Oil or Suncut Sunscreen during your trips to Japan, know that ...

The best Asian beauty brands are bringing to the West traditional ingredients already well-loved in Asia, from snail mucin and ginseng in K-beauty to Ayurvedic plants and herbs in South Asian ...

consider upping your beauty game with products from one of these amazing South Asian-owned beauty brands. Not only do these brands emphasize South Asian skin but also use the best ingredients on ...

Drawing on its ancestral rituals and cutting-edge technology, Japanese beauty embraces the perfect balance between efficacy and sensoriality. These seven brands, rarely exported but highly idolise ...

“I think Korean and Japanese beauty have always been there,” Depraeter-Montacel told NBC News. “But now with the rise of that in a market like the U.S., I think it puts those brands under ...

For long, the best Japanese makeup products could only be accessed on its grounds. Thankfully, an influx of J-Beauty brands is infiltrating retailers stateside, making everything from cushion ...