If you wish to convince your board members and C-level decision makers that loyalty programs, you need to know what customers ...

Beyond Customer Loyalty Programs: 7 Ways To Build Lasting Relationships ... Belly’s New “Belly Bites” Let You Sample Free Haircuts, Pizzas, Gym Memberships The digital loyalty company ...

Encouraging people to join loyalty programs: Offer a special bonus simply for installing any program tools (such as a browser ...

As retailers refine their 2025 marketing strategies against signs of softening demand, one key priority should be improving ...

In an increasingly fragmented retail landscape, customer loyalty programs are an important tool to help retailers maximize their "share of wallet" among consumers. A recent study we conducted at ...

In today’s hyper-connected world, your phone’s maps app predicts when it is time to head to "work,” health trackers buzz to remind you to stretch your legs, and voice-activated devices nudge ...

As prices rise, more retailers are looking to rewards programs to encourage loyalty. While price was the top reason for decreasing brand loyalty, 40% of consumers also point to poor customer ...

a loyalty program, decision-makers need to align the mechanics with business goals. In practical terms, this means that the structure should encourage behaviours that benefit both the customer and the ...

“HootClub is the first comprehensive customer loyalty program for Hooters and the overarching ... towards specific groups of consumers. For example, a consumer who repeatedly buys wings is ...