A customer relationship model, also commonly referred to as customer relationship management, seeks to improve the relationship between a business and the customer.

Let’s begin by discussing why looking at the customer lifetime value (CLV) is so important in the first place. CLV is extremely important for those organizations that are embracing the modern ...

A personal-assistance relationship based on human interaction, in which the customer communicates with company representatives to get help during the sales process or after the purchase is complete.

According to research from Gartner, global spending on customer relationship management (CRM) software grew 15.6% in 2018, becoming the largest and fastest-growing enterprise application software ...

Businesses should move away from the outdated "the customer is always right" mindset, which often leads to employee burnout, ...

In doing so, it has set up a new type of interaction model for consumers. Managing Customer Expectations. ... You must maintain a customer relationship after the deal is done, ...

The results of a relationship based on commitment and trust are cooperative behaviors that allow both parties to fulfill their needs. Customers not only get the product or service they're paying ...

ServiceNow Inc. today introduced a new customer relationship management platform and two tools that will make it easier for customers to use artificial intelligence agents.The software maker detai ...

What is the myth vs. reality of customer relationship management (CRM)? Kevin Rosen, director of the CRM practice at Silverline Technologies Ltd., lays out his answers to that question.

Godrej Appliances Ltd (GAL) will extend its branded after-sales service initiative Smart Care beyond the metros to cover more cities over the next few months. Its final target: provide extensive ...