Trump just crushed Shein’s business model. Now what?
Forcing ultracheap Chinese brands to pay taxes can level the playing field for American brands—and reshape consumer behavior ...
MediaNama2d
Nykaa sees no threat in Shein relaunch, but marketing spends up 41% in Q3FY25 to acquire customers
In its Q3FY25 earnings call Nykaa said it isn't concerned about Shein's relaunch but the company hiked its ads spending by 41 ...
Business Insider3d
Tariffs are putting the squeeze on influencers
The trade wars have hit the influencer economy. Halara, a women's activewear brand, said it was pausing some sponsorship campaigns until March, citing concerns about the business impact of new US ...
Ambani brings Shein back to India: What’s different this time
Remember Shein? The fast-fashion brand that was once every fashion-savvy GenZ's go-to brand. It's coming back to India. Watch ...