From FIFA’s latest design to a hot AI startup’s barely-there branding, recent examples show how a logo—any logo—can make a brand feel more real. When it comes to logo design, experts in ...

Almost as anticipated as the announcement of the host city for any Fifa World Cup is the reveal of a new logo. This week, the design for the 2026 Fifa World Cup in United States, Mexico and Canada ...

For the first time ever, an actual image of the FIFA World Cup trophy will be present on the tournament's official logo.

05-25-2023 MARKETING INNOVATION FIFA’s 2026 World Cup logo is part of a confounding branding trend in sports FIFA’s generic branding had soccer fans saying that AI could have done better.

Some have taken issue with the 2026 FIFA World Cup logo It would be safe to safe that not everyone is impressed by FIFA's apparent minimalist approach to the logo's design.

On a hot evening in Los Angeles, from the picturesque Griffith Observatory overlooking the Hollywood sign, FIFA president Gianni Infantino revealed the branding for the 2026 World Cup. It’s a ...

FIFA continue to drip feed details relating to the inaugural Club World Cup which will take place in 2025.

FIFA revealed its official 2026 World Cup logo Wednesday evening during a ceremony in Los Angeles. The simplistic design includes the trophy over a large 26. The United States, Canada and Mexico ...

FIFA launched its brand and campaign for the 2026 World Cup in the U.S., Mexico and Canada, but the simple design drew criticism from soccer fans.

A logo reveal ceremony was held in LA as U.S., Canada and Mexico will all co-host the 2026 FIFA World Cup.

A logo reveal ceremony was held in LA as U.S., Canada and Mexico will all co-host the 2026 FIFA World Cup.

From FIFA's latest design to a hot AI startup's barely-there branding, recent examples show how a logo—any logo—can make a brand more real.