Say hello to FitFlop - born in 2007, it's a brand that teams ergonomic designs (with smart cushioning and rebound technology) with trending silhouettes and timeless shapes. Absolutely worth a spot ...

But, according to an adviser on biomechanics to UK Athletics, this is not simply beachwear: the FitFlop appears to be capable of performing miracles. Despite the product being originally designed ...

If you're looking for summer sandals that can keep your feet comfy and cute, you're in luck. Enter FitFlop, the cult-favourite footwear brand that's expert-backed, too, thanks to their ergonomic shape ...

If you’re looking for a pair to add to your shoe collection, you might want to snap up FitFlop’s latest offering. The brand might be known for its sandals and flipflops, but its brand new F ...

Well, the comfort-extraordinaires at FitFlop have just dropped their collaboration with British luxury label, ROKSANDA, and when we say you'll have to race us to the check-out we're not kidding.

FitFlop today announced its partnership with multiple new global distributors in a bid to boost its global growth. These strategic partnerships will enable FitFlop to enter new markets and elevate the ...

Absolutely worth a spot in your summer wardrobe, FitFlop offers a wide range of styles to choose from. Whether you're after a pair of everyday sandals that are comfortable enough for all-day wear ...

Say hello to FitFlop - born in 2007, it's a brand that teams ergonomic designs (with smart cushioning and rebound technology) with trending silhouettes and timeless shapes. Absolutely worth a spot in ...