“We’re seeing more and more people take a skincare approach to hair, choosing products that enhance rather than transform,” adds Pippa. In an overstimulated world, simplicity has become something of a ...

The brand is redefining hair care for Gen Z by combining clean beauty, tech-led innovation, and quick commerce, driving 43% ...

Addison Rae is the Gen Z It girl to watch. Not only has the TikToker-turned-pop diva recently taken over our streaming ...

Young shoppers are buying beauty products more than ever despite a negative outlook for the economy, found bank Piper Sandler ...