A Gen Z influencer has shared a fashion rule that people are going crazy over, offering an easy way to always look "polished.

They spend (far) more time fussing with their hair than women.

New research highlights Generation Z's burgeoning financial influence, revealing a potent combination of increased income, ...

Makeup tutorials are the latest frontier of the ... These days, what’s trending in beauty (largely proliferated by Gen Z users on TikTok) is a more refined, natural look that plays up one ...

Every generation has chased trends. But were there ever this many? And did it ever feel this bad, or this hard, to just want to fit in? To some members of Gen Z, the objects of teenage yearning feel ...