Since last fall, “cherry mocha” has been a buzzword in the beauty industry that references ... hashtag #CherryMocha and a full-on glam and fashion aesthetic to go with it.

What the Rise of the Tradwife Aesthetic Says About Beauty Trends Story by Ariel Baker • 10mo T here have been a few defining moments of 2024 so far, one of them being the rise of tradwives content.

Beauty Icon Award winners for avant-garde beauty: 9 creators who push the boundaries of what you can do with makeup.

Beauty is getting messy as TikTok rebels against AI and filtered perfection. From smudged eyeliner to frizzy hair, everything ...

Ehlie Luna, Keita Moore, Jessica Smalls, and Raisa Flowers share the spring beauty trends set to shake up the season.

Eye make-up is about boosting confidence and flaunting elegance. Opt for soft shimmers or bold captivating colours. Here’s ...

Take a look at 13 of the best celebrity beauty moments from the week: Serena Williams rocks Wyn, FKA Twigs opens tour with ...

The starry beauty bash hosted Chet Hanks, Maude Apatow, Justin Long, Kate Bosworth, Dylan Efron, Lukas Gage, Jodie ...

There’s no one quite as influential as Huda Kattan when it comes to full-face glam. If that’s your kinda ... From the beginning, her makeup aesthetic has been ‘more-is-more’, with her ...

Gabrielle Union Has So Many Fenty Beauty Lip Glosses, They’re in ‘Every Purse’ and ‘Every Drawer’ Cameron Diaz’s Paris Fashion Week Glam Included Her 'Favorite' Creamy Blush That's ...