You may not realize it, but how you are watching the videos on YouTube matters as much as what you're watching. There are ...

Some users are once again frustrated by YouTube's erratic behavior with ad blockers. The issue appears to affect various ...

YouTube Premium Lite starts at $7.99 in the US. It’s not a fully ad-free run, and features like background play and downloads ...

YouTube is making changes to mid roll ads to improve the experience for viewers while also helping creators potentially earn more.

Currently, Google provides advertisers with partial visibility into where ads are placed-whether on search results, YouTube, ...

Google could soon reinstate its YouTube miniplayer in the Messages app, which lets you watch videos without leaving chats.

Google enforces YouTube's adblocker ban, slowing video playback until users disable them or switch to Premium.

For months, YouTuber users have been encountering an abundance of sexualized ads plaguing the Google-owned platform.

Advertisers now have more granular control over their demand generation campaigns, but reporting limitations remain a ...