Google simply cannot escape the drama related to its Super Bowl Sunday ad campaign that is supposed to promote its Gemini AI model. What was originally thought to be a bit of hallucinated information from Gemini—which would be bad all on its own—turns out to have not even come from Gemini at all.

Google appears to have faked AI output in a commercial set to run during the Super Bowl. The ad shows a business owner using Gemini to write a website description, but the text portrayed as generated by AI has been available on the business’s website since at least August 2020, as shown on this archived webpage.

Google has plans to add ads to Gemini but did not mention a specific date. Its CEO did not mention how they plan to integrate the ads when they do arrive.The Latest Tech News, Delivered to Your Inbox

Google debuted a pair of new Super Bowl commercials that portray AI as a technology that’s as central to people’s lives as the phone or computer they access it on. But, like some of Google’s other Super Bowl ads, the company is once again attempting to make you pull out your tissues in between plays.

Google released a new Gemini AI for the Super Bowl game, which sparked a Gouda cheese controversy that Google had to fix.

Google’s Super Bowl ad features a Wisconsin cheesemaker who uses Google’s Gemini AI tool to write cheese descriptions.

A Super Bowl ad for Google Gemini appears to be showing an AI-generated description for a website that the assistant didn’t actually create.

Google revealed the theme of its national Super Bowl commercial, releasing a two-minute extended version featuring a father using its Gemini Live AI assistant to prepare for a job interview. A 60-second version of the commercial,

The Super Bowl is one of the most followed sporting events globally and one of the best advertising opportunities. For Google, it’s an opportunity to showcase how its flagship AI, Gemini, can be useful.