The most powerful of Nvidia's newest Blackwell graphics cards is a " beast ." Review after review has brought up benchmarks showcasing that when it comes to gaming, the RTX 5090 blows its predecessors and other graphics cards away. However, it appears that for many consumers, the RTX 5090 is overkill.

But Nvidia is showing that it's willing to be a bit more aggressive on price. On Jan. 6, the company unveiled its latest GeForce RTX 50 cards, and what took some analysts by surprise was that many of them will be priced lower than the previous RTX 40 series, despite offering significant performance upgrades.

Marginally less inevitable than the relentless march of cosmic entropy and ensuing heat death of the universe is the near-certainty that scalpers will try to make a quick buck on the latest high-end GPU from Nvidia.

With its AI capabilities enabled, the RTX 5090 is the fastest and best-performing graphics card in the world. Can Nvidia's competitors catch up?

The pros and cons of upgrading to Nvidia's RTX 50 series. Learn about performance, features, pricing, and whether these GPUs are worth the investment.

Yes, the damage, at least for now, does not lead to graphics cards failing, but it is noticeable. The problem arises due to the new mechanism introduc

Nvidia's GeForce RTX 5090 starts at $1,999 before you factor in upsells from the company's partners or price increases driven by scalpers and/or genuine demand. It costs more than my entire gaming PC.