In July, Mattel Creations further capitalized on Ken’s virality by releasing a tie-dye “I Am Kenough” hoodie, which marks the company’s most successful drop to date, according to Mattel.

The made-to-order "Kenough Doll" is available to order on Mattel Creations from 9 a.m. PST on Oct. 30 until 11:59 p.m. PST on Nov. 14 for $50. There is no purchase limit on the item.

On Monday, Mattel unveiled a new Ken doll wearing the “I Am Kenough” tie-dye sweatshirt “sculpted in Ryan Gosling ’s likeness” from the Barbie movie, available to pre-order until Nov. 14.

LeBron James, who has been dubbed “King James” and “the Greatest of All Time,” is many things: an NBA living legend, an Olympian, a husband, a father, a style king, and now a Ken doll. On ...

Dark hair. Fake lashes. An exact replica of Me. I also am not mentioning that if you call me now I could sell you a few unsold Cindy dolls at very reasonable prices. I hear a new Ken doll’s coming.