Another way SHEIN saves money is by relying on influencer marketing, which is cheaper and often more effective than traditional marketing. Influencers post their SHEIN hauls on platforms like ...

Fashion brand Shein has joined forces with South African actress and style icon Cindy Mahlangu to bring its highly anticipated Autumn/Winter Lookbook to life.This exclusive campaign, running under the ...

South African actress Cindy Mahlangu collaborates with Shein to launch an exclusive fashion collection that combines elegance ...

Jessica is embarrassed by the way she used to shop. Two years ago, she and her friends would post regular videos of their ...

Local content creators and digital marketers can now monetize their influence through the Shein Affiliate Program.

Cindy Mahlangu Collaborates With SHEIN Giving Fashionistas A Fire Collection. One thing about Cindy Mahlangu, she attracts ...

The retailer’s operating company is set to shut down all US operations, with liquidation sales already underway at more than ...

Court Commissioner Sarah Ellenberg ordered Wheaton to register for a SCRAM (Secure Continuous Remote Alcohol Monitor) ankle bracelet device within the next two days. Wheaton also was ordered to appear ...

At the US retail and media summit held in Las Vegas, The Drum’s Gordon Young sat down with Peter Pernot-Day, the online fashion giant’s global head of strategy and corporate affairs, to discuss how – ...