or individual knock-off brands, there are a lot of cheaper cereal options. I went to three stores in California to compare prices and the savings were significant. Boxes of generic brand cereals ...

For every iconic, name-brand box of cereal, there is inevitably going to be a lookalike right next to it. These knock-off brands claim to offer the same exact product at a fraction of the price.

Kellogg's Frosted Flakes are $3.50 while HEB's knock-off is just $2.19. Only promotions producer Derek Stokely correctly separated all of the generic cereals from their name brand rivals.

When choosing between a box of Frosted Flakes and a knock-off brand, more consumers are willing to ditch Tony the Tiger and say: “They’re gooood enough!” Store brand cereal sales spiked ...

When choosing between a box of Frosted Flakes and a knock-off brand, more consumers are willing to ditch Tony the Tiger and say: “They’re gooood enough!” Store brand cereal sales spiked ...

it’s “only” 17 permanent varieties and five limited-edition off-shoots), but the popularity of the original has inspired a ...

Better known as cereal, Jackson’s rock-hard breakfast ... Post began selling knock-off versions of Kellogg’s products with a twist of his own—advertising. At the time, advertising was ...

Rappers Snoop Dogg and Master P are suing Walmart and food manufacturer Post Consumer Brands, arguing that both companies intentionally left their cereal product off shelves and hid it in ...