A divide continues to grow among spirits brands, with some excelling in the digital space and others dawdling, according to a new report by L2. Brands faltered on many basic levels such as adding ...

“All the brands in the top 10 perform well across or at least adequately across the board,” said Ried Niziak, study lead and associate director at L2. “Where Gucci sets itself apart is in ...

By contrast, the top 10 brands ... in L2’s Digital IQ test, beating out Kate Spade by 1 point. In addition to success on emerging platforms, updates to its mobile site have tripled while legacy ...

Accompanied by sales leader Terry Meyer, Jensen aims to deepen the brand’s retail footprint and continue its growth trajectory. L2 Capital partner Connor McMahan expressed enthusiasm for the ...

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Buying an air conditioner can be daunting, especially with so many brands, features and specifications to choose from. HVAC brands, such as Lennox and Carrier focus primarily on comfort features ...

Seminal review can end Premier League deadlock' 'Crisis for referees & fuel for toxic fan conspiracies' Premier League footballer questioned over rape claims FA launches investigation into Coote ...

For the fourth talk in CR’s virtual series on the role of creativity and design in building brands, we look at the importance of legacy and long-term thinking for brands, especially in troubled times.

Considering the intensity of the criticism, many are left wondering: does legacy status matter in admissions anymore? However, the bad news is that Ivy League and other top colleges do still ...