In 2025, dupe culture has fully taken hold. Here’s what to know about the drivers for consumers — and how brands can deal ...

Southern Charm’s Madison LeCroy shares the eyeshadow palette she swore by as a makeup artist, the $9 NARS blush dupe she’s ...

SHOP: The best Charlotte Tilbury Pinkgasm Beauty Light Wand dupes Is there an exact dupe of Charlotte Tilbury's Pinkgasm dupe ...

In the ever-evolving world of beauty, finding the perfect blush is like discovering a gem. Blush is often the unsung hero of a makeup routine, subtly enhancing one’s features and adding that ...

“The formula is super lightweight and non-sticky.” If you want a more affordable dupe of the Fenty blush, Rodriguez recommends e.l.f. Putty Blush in the shade Bahamas, which they describe as a ...

For celebrity makeup artist Carolina Gonzalez, liquid formulas are the only way ... skinlike finish,” Gonzalez tells Vogue. In terms of blush Gonzalez is known for giving her clients a ...