Skip to around 40 seconds to see the game itself. This is a slightly earlier example of an effective but simple mobile marketing campaign, again using an on-street experience. Danoo offers digital ...

Like the numbers, mobile marketing’s creative potential ... you have a winner.” As an example, he cites a campaign he created for the birth control pill that was designed to send consumers ...

This is a superb example of mobile digital marketing because it leveraged features that are unique to mobile devices: apps and mobile cameras Burger King’s campaign not only raised brand ...

One example may be a marketing campaign that sends food-related coupons to a customer any time they come within half a mile of a specific supermarket. Mobile SEO involves ensuring that a website ...

Mobile marketing, which refers to marketing on a mobile device like a cell phone, allows you to target prospects anytime, anywhere. Assuming that mobile devices are always on and connected, ...

Brands looking for innovative examples of mobile marketing will be unsurprised to learn that Japan – long seen as a unique and pioneering communications market – has witnessed numerous attempts to ...

It is easy: just slice off a segment of your current budget and use it for your mobile marketing campaign. As an example, let us take 20 percent of the pest control company’s $2 million direct ...

Marketing campaigns targeting existing customers usually aim to drive additional sales. Email and mobile app messages are typical examples of campaign tactics that leverage personalization and ...

To use JET, use the data you collect from your mobile campaigns to create marketing messages for groups of prospects and customers with similar characteristics. Examples may include everyone with ...