National celebration in January highlights the quality, value, and uniqueness of store brand products NEW YORK () – Extensive ...

The slow and steady rise of private-label and store-branded goods shifted into high gear last year as rising food prices squeezed household budgets. According to a recent report by the Private ...

A typical generic product (also called “private label”) yields a higher profit ... That's because there are no marketing or advertising costs involved and why companies invest a good amount ...

“Retailers have gotten better at developing and marketing their private label brands, and major e-commerce players like Amazon have started introducing their own private labels,” said Dan ...

One of Amazon’s businesses that regulators are looking into is the e-commerce giant's expanding private-label products, as third-party sellers — who are essentially business partners of Amazon ...

The private label share in many retail categories was relatively unchanged from a year ago or decreased, with home and garden (-3.9%) seeing the largest decline. Grocery items, however ...

Doubling down on its private-label offerings, Walmart announced on ... can only find on your shelves,” said Katrijn Gielens, a marketing professor at the University of North Carolina.

Target is relaunching its Up&Up private label of home essentials. The retailer on Monday announced it’s adding hundreds of new products to the assortment and said it’s reformulated 40% of the ...

Speaking to Marketing Week at the beginning of the year, Circana senior vice-president Ananda Roy said that many consumers who had switched to private label because of inflation had been pleasantly ...

XenaCare Holdings, Inc. (OTCBB: XCHO) announced today that it has signed a private label marketing agreement with Renaissance Publishing LLC covering three of its clinical supplement products.