Serif fonts can also be effective in branding and logo design, when you wish to lend an air of prestige and authority. For instance, if you glance at most high-end and luxury brands, such as ...

Serif typeface is ideal for headlines, subheads or body copy. To request Utopia, please contact the Marketing Office at 607-753-2519 or [email protected]. Abolition is used sparingly as an accent ...

Some of these fonts have even made up the best sports logos of all time ... possibly due to its naming after the Heisman ...

Create a trustworthy wordmark with the right font. Lowercase serif fonts convey authority, while uppercase sans-serif fonts offer a modern, professional feel.