Despite declaring "The OG is back", Chinese ultra-fast-fashion giant Shein's Jan 31 comeback in India was a low-key one as it relaunched its website and app after a nearly five-year ban.

LOS ANGELES, March 25, 2025 /PRNewswire/ -- Fashion meets empowerment in the latest collaboration between SHEIN X, the program under global fashion online retailer SHEIN, and Asian American ...

as well as via the Shein app, and featured six real-life Shein customers modeling on the runway for the first time across five collections: Winter Edge, Effortlessly Casual, Keep Cool, Cozy Chic ...

Shein has joined forces with Rolling Loud as the Official Online Fashion Retail Partner for Californian music festival. The ...

Shein ranks amongst the Top 10 popular apps in 10 MENA countries, including Saudi Arabia and the UAE. No one can deny that Shein's success is an outcome of carefully-tailored marketing plans that ...