Social media in business can be a great way to get in ... You may be able to foster communications between your customers who would be willing to help each other with information and insights ...

6. Social media is valuable for customer communication. When it comes to small businesses — or any business — it’s better to have too many than too few methods for communicating with your customer ...

The dynamic nature of the interaction on social media—whether direct communication or passive liking—enables businesses to leverage free advertising opportunities from eWOM (electronic word-of ...

Welcome to the Social Media Message Library, a web-based resource developed by the Center for Public Health Readiness and Communication for staff in public health and health care agencies who wish to ...

Past research about social media has also found that it does not produce the same results as face-to-face communication, even though it's often thought of as a way to increase social interactions.

Ohio University Associate Professor and SMART Lab Director Laeeq Khan has taken it upon himself to share his expertise in ...

Respondology said that from its internal metrics, its customers have seen increased performance in return on ad spend using ...