The podcast creation app, now owned by Spotify, makes it easy to record an episode, and it offers a novel feature for new podcasters: sponsorship opportunities for everyone. What Newman didn’t ...

Spotify is opening up its personalized playlist, “On Repeat,” to advertising sponsorship. This playlist, launched in 2019 and featuring users’ favorite songs, is only the second personalized ...

That will make the ad product more compelling, compared with brands’ existing ability to sponsor other editorial playlists on the service. With Spotify’s Sponsored Playlist ad product ...

Streaming music giant Spotify announced recently that companies will now be able to shell out big bucks to sponsor playlists on its platform, which over the past few years have become extremely ...

By Chris Eggertsen Spotify has closed its long-term sponsorship deal with leading European soccer club FC Barcelona, touting the new partnership as a new way for the streaming giant to amplify ...

Spanish first-division titan Barcelona has signed on Spotify as its main sponsor in a deal that will carry the music streaming platform's name on the shirts and stadium of the La Liga club.

Spotify said it will also use sponsorship to promote music artists. For a long time, large companies have paid large sums to put their names in sports venues and thus increase their business and ...

Coldplay's album logo will replace Spotify's for a special one-off appearance The club and band continue a friendship dating back to 2008 SOCCER A-Z: Listen now wherever you get your podcasts ...