Indian Premier League (IPL) is set to begin on March 21, with the final scheduled for May 25, 2025. This season will feature ...

The Tata Curvv EV has been announced as the official car for the Women’s Premier League (WPL) 2025. This year too, Tata ...

At ETBrandEquity’s Media and Entertainment Summit, Vivek Srivatsa, chief commercial officer, Tata Motors EV discussed the ...

Fans will now have to pay a minimum subscription fee to watch the online streaming of their favourite sporting event, the ...

From now on, fans will need a minimum subscription plan of ₹149 to watch IPL on the newly launched JioHotstar. There will be ...

The 27-year-old has been putting in the hard work behind-the-scenes, focusing on expanding his horizons to be more than a new ...

RR Kabel has signed a multi-year partnership agreement as a principal partner of The Kolkata Knight Riders. This strategic ...

Defending Champions Kolkata Knight Riders (KKR) are set to make history with a first-of-its-kind Trophy Tour as a part of ...

On the sponsorship front, Tata Motors continues as the IPL's title sponsor, holding the rights under a five-year deal worth ...

The Campa Cola IPL sponsorship deal comes at a time when the early onset of summer has heightened interest in advertising ...