We make dresses that are cool and fit.” What do tween girls want? Not necessarily what ... traditional with parallel straps, racerback and halter. Then she had a thought: If her daughter ...

Tweens and young teens often seem to be in a perpetual cycle of trying on new iterations of themselves — one day they are obsessed with Sol de Janiero body spray and pastel Lululemon belt bags ...

Naturally, parents don’t want their tweens dressing provocatively ... Carol Campbell says it is imperative to set dress codes as early as girls show interest, even kindergarten.

After teasing a comeback on social media, the beloved early 2000s tween clothing line relaunched this ... from tie-dyed tube tops to rhinestone halter tops. From the late 1990s to early 2000s ...

in 2009, giving tween girls online tools to create one-of-a-kind clothing. She had learned from her Hasbro experience that the market for tween girls -- ages five to 12 -- is lucrative.