“The Shorts format opens up for a whole new way of approaching YouTube Ads. YouTube ads have for a long time been a platform for TV-quality advertising, which is of course really interesting and ...

The Play app is supported on Mac, iPhone, and iPad. And there’s an Apple TV app for viewing all your saved videos as well. The Play app comes with a built-in extension so you can add any YouTube video ...

When you’re running video ads on YouTube, whether through a Demand Gen campaign or a Video campaign, you’ll primarily encounter three types of ad placements: in-stream, Shorts, and in-feed.

The email specifies that users will begin to see ads appear in YouTube Shorts, as well as music content. The latter isn’t new, but the addition of ads throughout Shorts certainly is in regions ...

Along with the new ad frequency, YouTube is expanding ads on Shorts to TVs. Just like on mobile and the web, you’ll now see ads in between Shorts that you can skip through using your remote.

YouTube is making a behind-the-scenes effort to allow more advertisers to buy ads on YouTube Shorts – and only on Shorts. Three sources confirmed with AdExchanger that a pilot program has been in an ...

These advise subscribers that ads in YouTube Shorts will start appearing as of June 30. We’ve also uncovered TWiT Community user big_D sharing the same message (this time in English).

YouTube co-founder Steve Chen says he doesn’t want his kids glued to Shorts, or any short-form video platform for that matter ...

One year after YouTube turned on revenue sharing for its shortform video feature, a growing chunk of creators are getting paid for it. More than 1 in 4 creators in YouTube’s Partner Program are ...

When it was introduced, Premium Lite was billed as a way to remove the ads from “most videos” for $7.99 per month, which is just over half the price of the full $13.99 YouTube Premium ...

Longer Video Length Starting October 15, YouTube will allow Shorts up to 3 minutes long, tripling the current limit. This change applies to square and vertical videos.

With Shorts ads, you are billed once a user watches at least 10 seconds of your ad, or the end, whichever comes first. Since Shorts tend to be shorter than in-stream videos, the watch time ...