Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

That ruling led Poa to file a suit that she hopes will not only challenge that decision, but also raise awareness of the ...

Oakland University basketball coach Greg Kampe spent all summer raising $200,000 to buy players because he couldn't keep the ...

Dive into the incredible journey of LSU gymnast Olivia Dunne, the second highest-paid NIL athlete and highest-earning female in college sports. From her first brand deal with Vuori to securing $4 ...

With these pros and cons surrounding political NIL deals, the NCAA must consider the abundance of conflicts of interest and ...

Michigan is offering 2025 No. 1 recruit and LSU quarterback commit Bryce Underwood a $10.5 million NIL, Image and Likeness ...

LSU's athletic department has become a corporate powerhouse that has jettisoned its public mission, argues our guest ...

Money from name, image and likeness deals has changed what it means to be an NCAA athlete for some college players ...

Washington football is teaming up with the game World of Warcraft for an NIL opportunity. Schools are looking at new ways to ...

Brands and collectives interested in pursuing deals with student-athletes must understand and adhere to university, state, and NCAA authority before engaging in NIL deals. Universities and athletics ...

While Smith is the first girl's high school athlete to represent Adidas, the brand has signed deals with a roster of women ...

In a way, college athletics enters the next phase of its evolution into a more professionalized entity this week as the early ...