News

New Zealand-based brand tracking specialist Tracksuit has announced a $25m Series B funding round, and says it has more than doubled its headcount since its previous round in early 2024, to 150.
Dentsu's CXM practice Merkle has appointed Chris Freeland as CEO in the UK and Ireland, a position left vacant by Anne Stagg who is moving to Digitas. Dentsu-owned Merkle specializes in the delivery ...
UK-based agency Disrupt Insight has appointed Julian Rolfe as Qualitative Research Director. Disrupt was set up nearly two years ago by former Walnut Unlimited execs Chris Bland and Matt Rice-Haynes.
The latest version of VisitorView promises deeper insights into visitor behaviour to more than 4,000 Canadian destinations, including domestic visitors vs US vs international; peak travel months in ...
Creative Data Company' Vidmob has launched The Aperture, a framework helping marketers to assess creative parameters and their impact on performance. The tech decodes creative decisions into ...
Insights consultancy Human8 has strengthened its senior team in the Asia-Pacific region, with the appointments of Sharanya Sitaraman as APAC Head of Qualitative and Culture, Jason Spencer as Head of ...
In San Francisco, AI-moderated research platform Outset has announced a $17m Series A round, which it will use to expand its team and accelerate product expansion. The round brings Outset's total ...
In Europe, audience measurement and targeting solutions firm AudienceProject has partnered with RTL AdAlliance, the international media sales house of media company RTL Group. AudienceProject is ...
In California, omnichannel shoppable media solutions firm PriceSpider has upgraded its Shoppable and Price Monitoring product ...
In Dallas, Texas, independent marketing services and technology company PMG has announced the acquisition of Momentum ...
Kantar has appointed dentsu exec Jeff Greenspoon as CEO for the Americas, effective from 4th August and reporting to Global ...
The Indian government has published a schedule for conducting its 16th national Census, which will take place some five to ...