In 2013, Stephen Curry shocked the sneaker world by signing with then-upstart apparel company Under Armour over basketball powerhouse Nike. The deal was considered a defining moment in Curry's ...

This article was originally published on www.si.com/fannation/sneakers as Stephen Curry Tries to Recruit WNBA All-Star Away From Nike. This decade has seen several sportswear companies expand in the ...

Top overall pick from the 2025 WNBA Draft, Paige Bueckers, is leaving her imprint so far in her rookie season. She hasn’t just made a name for herself through her dominant play but has caught the ...