Think your loyalty perks build trust? Research shows they can actually accelerate churn when expectations aren’t met.

When service quality, tone or responsiveness varies between a brand’s app, its store, and its contact center, trust erodes ...

AI-led customer loyalty management programs provide 360-degree data visibility across multiple channels in real time to power ...

In today's hyper-connected world, businesses are constantly exploring innovative ways to enhance customer engagement and ...

Beyond Customer Loyalty Programs: 7 Ways To Build Lasting Relationships ... Belly’s New “Belly Bites” Let You Sample Free Haircuts, Pizzas, Gym Memberships The digital loyalty company ...

A compelling loyalty and rewards program can be a significant ... Some programs have multiple “surfaces” where a customer can participate; for example, a Chrome and a Safari desktop browser ...

In an increasingly fragmented retail landscape, customer loyalty programs are an important tool to help retailers maximize their "share of wallet" among consumers. A recent study we conducted at ...

Focusing on customer loyalty programs increases profit because your initial investment is lower than when you're acquiring new customers. Such programs are also a great source of data: You can use ...