So, what content does Gen Z want to see from brands beyond the festival grounds on social media? Let’s dive in. The time leading up to festivals is the perfect opportunity for brands to position ...

The Galleria Mall is set to become the ultimate GenZ hotspot as it hosts the first edition of Z Connect Festival from February 7 to February 23. With affordable brands showcasing fashion ...

Festival-wise, APE has never been better ... But there’s just one problem: the Gen Z teens. Now finally at the age to legally infiltrate festivals, they are gradually becoming our gig and ...

The Vota Palooza Music Festival has set the dates for its tour across the U.S. to increase the civic participation of Gen Z Latinos and new citizens. Organized by the Grita Canta Vota, the ...

One in three Gen Zers (31 per cent) have visited a festival with their parents in the past year. Gen Z’s waning interest in live music events could also be related to the growing popularity of ...