Geico is putting its search for an additional creative agency on hold as it remains without a CMO following the 2024 ...

Sports teams are turning to Hello Kitty tie-ins and other pop culture plays to draw new fans and bolster branding.

The North Face and Nike’s Jordan recently turned to LinkedIn to search for agency partners, leading to a debate within the ...

Top advertising creative director Jason Kreher is going all in on live experiences, stepping down as a partner at Maximum ...

The product, called Plezi Hydration, targets middle- and high school-aged kids, setting it apart from its juice brand, which ...

No, California Pizza Kitchen is not having a midlife crisis. Erika Wheless is a marketing reporter covering restaurants and ...

Quad’s new Marketing Experience Innovation Center is an immersive, interactive playland for next-gen marketing solutions.

Ad Age’s ranking of the best brand TikToks of the past month includes celebrity-driven moments and new product news.

Creator marketing agency Billion Dollar Boy today announced a grant program that will fund creator attendance at advertising ...

Telekom’s climate catastrophe in miniature, Tiffany’s new use for its iconic blue and Schweppes’ mission to Mars.

The deadline for this year’s Young Creatives Contest is coming up fast, with just three weeks left to enter. If you’re a ...

Performance marketing promised riches. Instead, too many brands are chasing fool’s gold. The pitch is always the same: ...