Marketers at QSR and fast casual brands are taking big swings with creative campaigns, evolving loyalty strategies and ...

Inspired by research showing 60% of parents say “no” more during the summer, the “Summer of Yes” showcases the brand’s better ...

The tie-ups put the spotlight on CTV and first-party data as the e-commerce giant’s advertising offering grows at a faster ...

Ads display a QR code that can be scanned to access a digital scratch-off sweepstakes with prizes including movie tickets, flight vouchers and more.

More than a quarter of SMBs use artificial intelligence for their marketing and social media efforts, per Verizon Business ...

Emily Ketchen discusses bringing artificial intelligence into the marketing organization and how to stay agile during periods ...

A star-studded Brandcast unveiled a deeper NFL partnership, new sponsorship offerings and contextually relevant ads powered ...

The retailer is “evolving the structure” of Walmart Connect, eliminating some roles while opening others aligned with its ...

A new campaign insisting the soft drink goes best with grilled foods is timed to National Barbecue Day and includes a ...

Executives detail the innovation strategy at the Coca-Cola brand, which recently became the No. 3 carbonated soft drink in ...

A “UO Hauls” campaign features citywide scavenger hunts, immersive pop-ups and a U-Haul partnership aimed at helping ...

The travel company is also expanding its search and discovery capabilities by integrating with OpenAI Operator and Microsoft ...