If Kansas City created merchandise using the phrase, then they would likely owe Miami Heat president Pat Riley a pretty penny. Per NPR, Riley's company, Riles & Company, Inc., "owns at least six trademarks for variations of the phrase 'three-peat.
The Kansas City Chiefs overcame Buffalo Bills on Sunday, which means Pat Riley could be in line for a huge payday. The term "three-peat" has become famous among sports fans in the last three decades.
Pat Riley, the current president and former head coach of the Miami Heat, owns half a dozen trademarks related to the word "three-peat." That could affect whether it appears on Chiefs merch, as they try to become the first NFL team to win three Super Bowls in a row.
Miami Heat minority owner and president Pat Riley will be watching Super Bowl LIX intently hoping that the Chiefs beat the Philadelphia Eagles.
Kansas City Chiefs may have to rethink their championship merchandise as NBA legend Pat Riley's trademark on 'three-peat' creates legal hurdles for potential celebrations and sales.
Whenever the Chiefs find themselves in another tense game, they know they can count on quarterback Patrick Mahomes to lead them through the crisis.
But this isn't his first rodeo with front-office tensions, and it certainly isn't Pat Riley's. Ask anyone who has played under Riley's rule, and they'll tell you the same thing — his grip is tight, his expectations are high and his patience for drama is nonexistent.
Reid and Mahomes discuss Kansas City’s mentality heading into their matchup against the Eagles for Super Bowl LIX.
The Kansas City Chiefs are going to the Super Bowl ... again. One year after claiming their second straight Lombardi Trophy, the reigning champions punched their ticket to Super B
The Kansas City Chiefs are on the verge of history as they look to win their fourth Super Bowl in six seasons in Super Bowl LIX against the Philadelphia Eagles. They won Super Bowls in 2019, 2022 and 2023 while losing in the big game in 2020 against Tom Brady's Tampa Bay Buccaneers.
"The Godfather" made a shrewd decision amidst his Lakers' run that could pay off handsomely if Kansas City wins Super Bowl LIX.