Think your loyalty perks build trust? Research shows they can actually accelerate churn when expectations aren’t met.

Airbnb's CEO Brian Chesky hints at a future loyalty or membership program during a roundtable discussion with The Points Guy.

When service quality, tone or responsiveness varies between a brand’s app, its store, and its contact center, trust erodes ...

Walmart+ members drove around two-thirds of online food sales for the company in April, according to research by Brick Meets ...

Dine Brands wants to use memorable loyalty opportunities and speedy service to help Applebees and IHOP grow.

Spirit Airlines is launching a new “Go Comfy” travel option featuring extra-legroom seats available for booking starting May ...

H focuses on an asset-light business model to navigate economic volatility and drive growth. However, softening of customer ...

Discover CAVA Group's Q1 2025 highlights: 28.2% revenue growth, loyalty program success, and new market expansions.

Telus expands its rewards program across Canada, offering customers points for bill credits, free perks, and exclusive travel ...

Hilton Honors is the loyalty program of one of the largest hotel chains. Here’s everything you need to know about earning and ...

The world's first universal airline miles program was just launched, allowing passengers to use accumulated miles on over 140 ...