This phrase is something of a mantra to the crew at Roush Performance, people who firmly believe that something like a '32 Ford hotrod or Cobra replica shouldn't be hobbled with a Brand X powertrain.

plus the donor truck Roush Performance may be best known for its high-horsepower builds, but in recent years, the company—closely tied to Ford—has expanded its focus to off-road capability.

With the Roush name prominently displayed on a number of performance-oriented Ford vehicles ... Read more: 15 Popular Oil Filter Brands, Ranked Both companies build capable engines.