News

“While AMC was initially reluctant to bring this to our theaters, our competitors have fully participated for more than five ...
AMC Theatres is confident its new business model of running ads before movies won’t discourage filmgoers from coming to ...
The theater chain’s decision brings it in line with what its biggest competitors, Regal and Cinemark, have been doing since ...
AMC Theaters will start showing advertising after the trailers and before the movie begins. Regal and Cinemark have had ...
AMC Entertainment Holdings Inc. has agreed to run more advertising in its theaters, ending its yearslong opposition to ...
AMC responded to news today that they're running more ads before movies. Essentially, it doesn't impact moviegoing, according ...
Leave it to AMC Theatres to find a way to make the theatrical experience even worse. The chain is about to play even MORE ads ...
Get ready to see more advertisements before films at AMC Movie Theatres. Starting July 1, AMC will run a “platinum spot” with pre-movie commercials alongside traditional film trailers that play for ...